How keywords are used in Search Engine Optimization(SEO)

Keywords are an essential element of search engine optimisation (SEO) and are used to help search engines understand the content of a webpage. Here are some ways that keywords are used in SEO: 1. Keyword research: SEO professionals will research the keywords people search for about a particular topic before creating content. This research helps […]

Landing Page: What Is It & How Does It Impacts Businesses?

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Digital marketing is among the methods used by businesses to generate leads. As a result, effective landing pages for websites have become increasingly important same as SEO services because that’s where visitors or leads transform into customers. A very well landing page expertly leverages design and layout to create an enjoyable experience that aids in […]